Clear. Connected. Intelligent.

Clarity Before Capital.

A Decision Intelligence audit to de-risk your AI transformations and move from "pilot purgatory" to a defensible ROI investment path before procurement locks in scope and spend.

The Gen AI Paradox

The Gen AI Paradox

80/80

80% of enterprises have deployed Gen AI. Nearly 80% report no material impact on earnings.

The Root Cause

Transformations rarely fail due to a lack of delivery capability. They fail due to untested assumptions made before procurement begins.

The Solution

A Decision Back audit that replaces fragmented experimentation with a defensible decision path.

The Goal

Move from "pilot purgatory" to focused execution with measurable impact on cost, risk, and revenue.

The Offer

The CX & AI Decision Audit.

An upstream engagement that sits before major consultancy or technology build. The goal is not more analysis. It is the clarity to commit capital with confidence.

  • Translate ambition into named outcomes: revenue lift, cost-to-serve, risk avoided.
  • Attach a measurable target and an accountable owner to each.
  • Set the standard by which every vendor, pilot, and dollar is judged.
  • Pull CX metrics, VoC, complaints, and frontline signals into the decision.
  • Locate the moments where friction, cost, and risk actually live.
  • Ground the investment case in what customers and staff already say.
  • Set explicit go/kill criteria at every gate.
  • Release capital against evidence, not optimism.
  • Back ambitious bets without exposing the program to binary outcomes.

Deliverables

What you walk away with.

Five artefacts that convert enterprise noise into a single, defensible decision path. From system map to decision log, kill list, roadmap, and executive brief.

  • Maps end-to-end flow of data and decisions, not just tech stacks.
  • Pinpoints hot zones where AI has the highest leverage.
  • Exposes the legacy systems creating the most friction.
  • Captures options, trade-offs, assumptions, and RACI owner per decision.
  • Locks scope, ownership, and governance before any build begins.
  • Removes the decision debt that delays execution by weeks.
  • Defensible list of pilots and workstreams to end, with rationale attached.
  • Quantifies released budget and reallocation priorities.
  • Prevents drift from pilot to program on work that never proved ROI.
  • Days 1 to 30: high-value quick wins ready for RFP and procurement.
  • Days 31 to 90: higher-uncertainty AI use cases behind stop/go gates.
  • Every dollar tied to explicit KPIs and hard ROI thresholds.
  • The problem, recommended path, trade-offs rejected, and capital ask.
  • Frames the go/no-go, acceleration, and termination decisions.
  • Focuses leadership only on decisions that materially shift performance.
47%

of unsuccessful projects fail to meet goals due to poor requirements management.

Source: PMI, Pulse of the Profession

What we do not do

No solution build

No vendor selection

No operational ownership

FAQ

Common questions.

Before you release an RFP, short-list vendors, or sign a statement of work. The audit is designed to lock the problem definition, success criteria, and decision logic while you still have leverage over scope and budget. Once procurement is underway, assumptions become expensive to unwind.
Pilot purgatory is the gap between launching a proof-of-concept and proving business value. AI pilots often demonstrate technical feasibility without a clear path to revenue, cost reduction, or risk mitigation. The audit identifies the decision path that turns promising pilots into defensible investment cases.
Each deliverable is built for decision-making, not shelfware. The System Map shows where value is created or lost. The Decision Log captures the trade-offs your board will face. The Kill List frees budget and attention. The 90-Day Roadmap sequences execution. The Executive Brief gives leadership a one-page rationale for the next commitment.
No. We stay independent of vendor selection and solution build. That independence is the point: we can challenge the brief, refine the problem, and define what 'good' looks like before any delivery partner has a stake in the answer. This keeps your procurement focused on the right problem at the right scale.

Start here

Committing significant funding?

If you are about to commit significant funding, start by confirming the right problem is being solved.

We only use these details to prepare your briefing. No lists, no marketing.